PORTFOLIO
COMPANY LOGO DESIGN
A logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition of a business brand. It may be an abstract, figurative design or include the text of the name it represents as in a wordmark.
This iconic vector mark represents a brands business through various aspects. If its symbolic of something or identifies what the company does by means of services.
Image content: Graphic Designers SA, Sardine clothing tags.
PACKAGING
DESIGN
Packaging is the art and technology of enclosing or protecting products for distribution. Packaging also refers to the process of designing, evaluating, and producing packages, that are colourful and eye catching.
Being able to grab the attention of your target customer. With just one glance of your product/brand. The brands colour palette plays an important role in packaging. Allowing your audience to recognise your brand and memorise it.
Image content: Graphic Designers SA, can packaging design.
SOCIAL CONTENT CREATION
Social content creation is very important for online presence. If it's a new brand on the market or an old company whose slowly getting the hang of the new online world.
Social content helps get your brand awareness to all audiences. If its on facebook, Instagram or Twitter.
Promotion of content needs to have a goal by means of strategy. There needs to be a goal for each and every post. If it's gaining followers or selling of products.
Image content: Graphic Designers SA, Connection Media social media event banner.
CORPORATE
IDENTITY
Focusing on a companies business presence. From letterheads to business cards. It is essential to have all documentation match one another by means of style and flow.
As a package this is simply what a corporate company would need to stand out from the crowd.
The companies brand guidelines should stand out to their audience and potential customers.
Image content: Graphic Designers SA, Keltech Repairs business cards.
ILLUSTRATION
DESIGN
Either using Adobe Illustrator or Procreate. Illustration all depends on the brief of the client. If it's something digital or for print production.
Each and every element is vector for unlimited scaling capabilities. Allowing the client to use it in any size possible depending on the purpose of the artwork.
All illustrations are done by hand, based on the clients brief presented.
Image content: Graphic Designers SA, tablet wallpaper illustration.
MUSIC COVER ART DESIGN
An album cover art is artwork created for a music album or single. A cover art is a type of artwork presented as an illustration or photograph. On the outside of a published product such as a book, magazine, newspaper, comic book, video game, DVD, CD, music album (album art), videotape or podcast.
The art has a primarily commercial function, for instance to promote the product, but can also have an aesthetic function, and may be artistically connected to the product, such as with art by the creator of the product.
Image content: Graphic Designers SA, Timothy De Monk single cover.
MERCHANDISE
BRANDING
Merchandise is created to encourage the sale of goods by advertising them or by making certain that they are noticed.
Promotional merchandise are products branded with a logo or slogan and distributed for promotion of a brand. Advertising a companies
corporate identity for sales and marketing.
Merchandise branding is mainly done for new brands, startups or upcoming events.
Image content: Graphic Designers SA, mug mockup.
BILLBOARD
AD DESIGN
Billboard advertisements are designed to catch a person's attention and create a memorable impression very quickly, leaving the viewer thinking about the advertisement after they have driven past it. They have to be readable in a very short time because they are usually read while being passed at high speeds.
Images play an important role with these advertisements. A viewer has to relate to the images on an emotional level in order to catch their attention for a longer duration (even after seeing the ad).
Image content: Graphic Designers SA, King's College highway billboard design.
EDITORIAL
DESIGN
Editorial design is a subset of graphic design. Traditionally, it has referred to designing for newspapers, magazines, and books. The goal of editorial design is to make publications attractive, visually interesting, and easy to read.
Good editorial design is cohesive, clear, and draws readers in. Either through bright colours or the style of art. If it's an illustration or photograph. Quality plays an exceptional role with editorial design, if its digital or for print.
Image content: Graphic Designers SA, Magazine editorial edit.
PRINT POSTER
DESIGN
A poster design is a temporary promotion of an idea, product, or event put up in a public space. Posters these days are being posted on social media for digital publication. Being
seen by a larger audience. Typically,
posters include both textual and graphic elements, although some might be one or the either depending on the style wanting to be portrayed to its audience.
Posters are designed to be both eye-catching, colourful and informative.
Image content: Graphic Designers SA, custom calendar poster design.
DIGITAL FLYER
DESIGN
A flyer is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail.
Flyers can be printed on a variety of different paper types, depending on the print budget allocated.
Colors intended for digital are different in tone for Print.
Image content: Graphic Designers SA, KARMA editorial edit.
APPAREL BRAND
DESIGN
Apparel design is the conceptualisation of clothing. A brand has a specific style and form, which is always carried out through all its products. Often specialising in one type of design, such as urban, casual or active wear. Elements of the brand can be seen by iconic logos or symbols personalised for the clothing brand.
Specifically made for their general customer market. Each and every brand has their specific colour palette that their designers follow for each clothing release.
Image content: Graphic Designers SA, official merchandise collection.
MOTION GRAPHIC
DESIGN
Motion design is a discipline that applies graphic design principles to filmmaking and video production through use of animation and visual effects.
Designing type in motion is a key skill. With motion design comes the tool of time which adds a whole new dimension to graphics. Frames need to be met at the right time of movement of the design artwork.
If audio is included certain steps need to capture the essence and the emotion of the video.
Image content: Graphic Designers SA, The Passage Introduction.
WEB
DESIGN
Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software
development. Working on aspects within the front-end of the site.
Layout and images play an important role of structuring each and every landing page. Each page has a role and meaning behind it. If it's the distribution of information, or displaying services/products for sale.
Image content: Graphic Designers SA, Jason Core Website.
ANIMATION
DESIGN
Animation is a method in which figures are manipulated to appear as moving images.
In traditional animation, images are drawn or painted by hand on the computer. Scaled to proportion and brought to life by the monologue created by the client.
Each characteristic is shown through their movement and way in which they act on screen. Videos can have a variety of outcomes based on their plot.
Image content: Graphic Designers SA, Bears & Ice Creams.
PRODUCT
DESIGN
Product design is to create a new product to be sold by a business to its customers (with first glance).
A very broad coefficient and effective generation and development of ideas through a process that leads to new products. Thus, it is a major aspect of new product development.
The product's form needs to meet the expectations of its packaging.
It only takes one glance for a customer to buy the product or not.
Image content: Graphic Designers SA, official packaging for MoFlava.